EF Campus Connect app — EF Languages Abroad offers immersive language programs in various countries, enabling students to learn a new language in a culturally rich environment. As a key initiative to improve customer engagement and retention before and during the student’s trip we designed the ‘EF Campus Connect’ App. Working closely with the internal product team we prototyped and designed the app working with their tech team to build a backlog, test and refine the product to make it launch ready.
EF Languages Abroad marketing website — With increased competition and disruption within the industry, mixed with changing customer behaviour it was clear that the product website was not working hard enough to fulfil the needs of the business or the customer. We redesign and launched and improved platform, a vision and strategy for the future, a modular design system, a new focus on the user and embedded design processes for an improved ownership and efficiency.